* Put notices on public bulletin boards in laundromats, grocery stores and anywhere else you see one.
* Carry club business cards with you that you can give people if SCRABBLE Scrabble comes up in the conversation. Google "free business cards" and take advantage of offers. You can also use a greeting card software or other software to print your own on to print at home with Avery or other products that have business card stock.
* Have flyers available at your club meeting for people who seem interested. You can also make a flyer to put on the doors of the establishment while you are there if the manager will let you.
* Publicize on Facebook, MySpace, NASPA club listing (when you have become an official club), Literacy events, fair booths, leave club brochures in bookstores or libraries if allowed, word of mouth in online play (ISC, PogoWoogles), free ads such as on Craig's List, Meetup groups.
* Offer to teach an Adult Ed class on SCRABBLE Scrabble at a community college, senior center or library.
* More on getting and keeping new players: Offer incentives to members if they bring a new member (free week or two at club for the member), provide Top 10 Things list, FAQs on website for potential new players, teach, encourage and allow certain perks such as the 2-to-make-3 list, Mike Baron's Cheat Sheet, an additional 5 minutes on their clock, offer free challenges for a certain length of time or a certain number of wins, offer consultation games so they can see rack management, board strategies, etc., pair with lower-rated established players for awhile, offer the Expert Point Certificates.